Artificial Societies

Artificial Societies is an AI-powered market research and audience simulation platform that builds networks of AI personas to predict how target audiences will react to content, messaging, and strategies before launch. Each simulation deploys a purpose-built society of 300 to over 5,000 interconnected AI personas grounded in real-world social behavior data, enabling users to test marketing campaigns, social media posts, and strategic communications at scale. The platform offers both a self-serve product (AS) for creators and marketers and an enterprise offering (Radiant) for Fortune 100 strategic communications teams. Founded in 2024 by Cambridge behavioral and data scientists James He and Patrick Sharpe, it is a Y Combinator W25 company backed by over $5.85 million in seed funding.