Momentum

Momentum (formerly MomentumABM), now part of Accenture Song, is a B2B growth advisory and consultancy that specializes in account-based marketing (ABM), key account strategy, and customer-led growth for enterprises. It offers services including customer growth strategy, thought leadership, account planning and pursuit support, engagement and revenue operations design, and customer-centric change enablement. Momentum is ideal for large B2B organizations aiming to align sales, marketing, and service teams to drive measurable growth, deepen customer relationships, and transform go-to-market performance.