Pega GenAI

Pega GenAI is an enterprise-grade generative AI platform by Pegasystems, integrated into the Pega Infinity suite, that embeds AI-powered capabilities—such as workflow design automation, knowledge synthesis, agentic AI, and contextual coaching—directly into business processes. It enables low-code developers and business users to generate application blueprints from natural language, automate customer service interactions, and optimize marketing and sales workflows with governance and auditability built in. The platform supports multiple LLMs including OpenAI, Amazon Bedrock, and Google Vertex AI, and is available on Pega Cloud or on-premises. With Pega Infinity 26, it introduced outcome-based flat-rate pricing per completed business case, replacing token-based billing to give enterprises predictable AI costs.