Qualtrics VoC Software

Qualtrics VoC Software is an enterprise-grade Voice of Customer platform that captures and unifies customer feedback across every channel—digital experiences, contact center calls, IVR, chat, SMS, email, social media, and review sites. It combines research-grade survey design with AI-powered text and sentiment analytics (Text iQ) to surface actionable insights from structured and unstructured feedback at scale. The platform includes predictive intelligence for churn forecasting, role-based dashboards, and closed-loop case management workflows to drive measurable business outcomes. Qualtrics is a five-time consecutive Gartner Magic Quadrant Leader for Voice of the Customer Platforms.