Sierra is an enterprise conversational AI platform — branded as an Agent Operating System (Agent OS) — that enables businesses to build, deploy, and optimize AI agents for customer experience across chat, voice, email, SMS, and WhatsApp in 59+ languages. Founded in 2023 by Bret Taylor (former Salesforce co-CEO, OpenAI board chair) and Clay Bavor (former Google Labs head), it lets CX and engineering teams create autonomous agents that take real actions such as processing returns, updating CRM records, and managing subscriptions. The platform includes Agent Studio (no-code builder), Agent SDK (developer tools), Ghostwriter (AI-powered agent builder), and the Agent Data Platform for persistent cross-session memory, with built-in guardrails, safety controls, and outcome-based pricing.
Sierra AI builds autonomous agents that resolve customer issues, not just deflect them. Is the managed-service model worth it? Reviewed by the Cybernews team.
Kraken Technologies says it will use Sierra's customer service tech to serve millions of customers.
Sierra 2025 revenue: $100M ARR (up from $25M in 2024). Valuation: $10B. Total funding: $175M across 1 round. 165 employees Updated Nov 22, 2025.
Sierra's latest raise brings total investor commitment past $1B as its AI agents expand from support into sales, retention and the full customer lifecycle.
The companies cite a Philippine Airlines AI voice-agent rollout as proof of concept, aiming to extend faster AI deployments across retail, healthcare and more.
The raise gives Sierra more than $1 billion to work with — capital the company says it will use to become the "global standard" for AI-powered customer experiences.
Visit Sierra's official website for product details and getting started.
Insights, updates, and best practices for leveraging Sierra's conversational AI capabilities.