Otterly

Otterly.ai is a Generative Engine Optimization (GEO) monitoring and analytics platform that tracks brand visibility, citations, and mentions across major AI-powered search engines including ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot. It provides daily prompt tracking, a Brand Visibility Index, share-of-voice reporting, competitor benchmarking, and content (GEO) audits to help brands understand and improve how they appear in AI-generated responses. The platform also ships an official MCP server, a public REST API, and a Claude Skill, enabling integration into agent workflows and custom reporting stacks. Founded in Vienna in 2024, it was named a Gartner Cool Vendor for AI in Marketing in 2025 and serves SMBs, marketing agencies, SEO professionals, and enterprise teams.