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Marketing Blueprint

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Research Audiences & Generate Campaign Content

0June 2026

Competitor analysis, ad copy generation, LinkedIn campaigns, lead qualification, and community monitoring.

What problem does this solve?

Researches competitors, generates ad copy variations, identifies qualified leads, and monitors community engagement so you understand market positioning and audience signals without manual research. Most teams generate ad copy and leads in isolation, missing competitive context and community insights.

How does it work?

  1. Run /competitor-analysis to research competitor positioning, ad copy, messaging angles, and market gaps. 2. Use /ad-copy-writer to generate Google/Meta/LinkedIn ad copy variations from your positioning. 3. Run /lead-qualification to research business leads and score them against your ICP. 4. Connect LinkedIn Ads plus HubSpot via Cogny. 5. Run /linkedin-micro-campaigns to build precision-targeted LinkedIn campaigns from ICP data in HubSpot. 6. Connect Discord and run /community-pulse weekly to track new joins, hot channels, top contributors, and unanswered questions. Output: competitive positioning map, ad copy variations with channel guidance, qualified lead lists with scoring, and weekly community digests.

Included Skills

No skills in this group

What's required to run this?

Free skills: /competitor-analysis, /ad-copy-writer, /lead-qualification use WebFetch and WebSearch. Premium skills (/linkedin-micro-campaigns, /community-pulse) require Cogny MCP plus LinkedIn Ads and/or Discord connected. Community Pulse detects Discord configuration and scans public channels.

Key Features

/competitor-analysis

Competitor positioning, ads, messaging angles, market gaps, and feature comparison.

/ad-copy-writer

Generate ad copy variations for Google Ads, Meta, LinkedIn with channel-specific hooks.

/lead-qualification

Research business leads, score against your ICP, prioritize by fit and engagement signals.

/linkedin-micro-campaigns

Build precision-targeted LinkedIn campaigns from HubSpot ICP data with audience segmentation.

/community-pulse

Weekly Discord digest: new joins, hot/dead channels, top contributors, unanswered questions, 3-6 actionable tasks.

About This Blueprint

Industry
Technology

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