Skip to content

Part of Build Your Brand With Expert Frameworks

Product & Design Blueprint

Safety checked

Audit Existing Brand Assets

0June 2026

Scans your codebase and website for existing brand assets and scores them for intentionality, consistency, and quality.

What problem does this solve?

Inventories what brand assets you already have so you know what to build on, refresh, or replace. Many teams have scattered brand elements (logo, colors, taglines, social bios) without knowing their full inventory or whether they work together. This skill scans your codebase and website for logos, colors, fonts, taglines, meta descriptions, favicons, CSS themes, and brand guide content, scores each on intentionality (is it deliberate or accidental?), consistency (does it align with other assets?), and quality. Output: a complete asset inventory with gap analysis and recommendations for what is critical, important, or nice-to-have to add or replace.

How does it work?

Run brand-audit to understand what you have before building more. The skill scans your project directory and (if a URL is provided) your live website for brand assets: logos, colors, fonts, taglines, meta descriptions, og images, favicons, README copy, social bios, CSS themes, and brand guides. It scores each asset on intentionality (1-5: is this deliberate?), consistency (1-5: does it align with other brand elements?), and quality (1-5: is this professional?). It flags inconsistencies across channels. It then recommends gaps (critical, important, or nice-to-have) to fill. Output: brand-brief.md updated with assets.existing (full inventory with scores), assets.gaps (prioritized recommendations), and assets.inconsistencies (locations and severity).

Included Skills

No skills in this group

Key Features

Codebase & Website Scanning

Searches your project directory and live website for logos, colors, fonts, taglines, meta, og images, favicons, README, social bios, CSS themes, and brand guides.

Intentionality Scoring

1-5 score: is this asset deliberate (5) or accidental (1)? Helps separate what was designed from what just happened.

Consistency Scoring

1-5 score: does this asset align with other brand elements? Reveals where your brand is fractured across channels.

Prioritized Gap Analysis

Recommends missing assets as critical (must-have), important (should-have), or nice-to-have, with reasoning for each.

Inconsistency Flagging

Lists where brand assets conflict across locations (e.g., different colors in CSS vs social bios) and severity (high/medium/low).

About This Blueprint

Industry
Technology
1 File
Productivity

Business Automation & Productivity Workflow

Reduce hours lost to repetitive admin without adding a complicated stack. Prioritized, tested workflows automate routine research, client communication, project tracking, and website tasks while keeping people in control of important decisions.

1 File
Engineering

Business Technology & Digital Solutions Workflow

Avoid costly, fragmented digital projects with a plan that connects business goals to practical tools, implementation steps, and measurable results. It also flags performance, security, accessibility, and SEO checks before launch.

WordPressGoogle AnalyticsGoogle Search Console+2 more
Sales

ICP-Filtered Outreach Lists from G2 Buyer Intent

Stop wasting rep time on weak intent signals and mismatched accounts. The workflow ranks ICP-fit buyers by readiness, finds the right contact, and supplies tailored outreach angles for the strongest opportunities.

ClaudeClaudeG2 Buyer Intent (G2 MCP Server)ZoomInfo (MCP)+3 more

Ishani D.

Account Manager at G2