Optimize Profile and Run Employee Advocacy

Optimizes your LinkedIn profile headline, About, Featured, and Experience sections using 2026 conversion patterns, then plans a team advocacy program (14-day launch, posting cadence, brand governance, ROI tracking). It rewrites for inbound lead generation and handles both individual profile optimization and multi-person team programs.

Once installed, ask Claude to optimize your profile or set up employee advocacy. 1. For profile: provide your LinkedIn URL or paste your current headline/About. The skill rewrites each section for 2026 patterns (specificity, problem-statement hooks, proof points). 2. For advocacy: describe your team and goals. The skill designs a 14-day program with daily cadence, content themes, individual posting responsibilities, and ROI metrics. Output: an optimized profile ready to publish, and a team advocacy playbook with governance rules and tracking.

Profile Optimizer can auto-fetch your profile via Apify if an APIFY_TOKEN is set; otherwise paste-friendly. Employee Advocacy uses templates and frameworks from references/advocacy-principles.md and references/governance-playbook.md. Both skills apply 2026 conversion heuristics from algorithm research.