Part of Run Product Decisions End to End With PM Frameworks
Product & Design Blueprint
Safety checkedResearch Markets Through User & Competitive Analysis
7 skills for personas, segmentation, journey maps, market sizing, and competitive analysis.
What problem does this solve?
Structures user and competitive research into actionable outputs (personas, segments, journey maps, TAM/SAM/SOM estimates, battlecards) instead of research documents that sit unread. Each skill guides data collection and synthesis into a specific artifact PMs use.
How does it work?
Use /research-users to build personas, segment users, and map the customer journey, /competitive-analysis for competitive strengths/weaknesses and differentiation, /analyze-feedback for sentiment extraction and segment insights from user feedback (NPS, surveys, etc.). Output: user personas with JTBD, market segments by behavior/needs, customer journey maps with emotions and pain points, market size estimates (TAM/SAM/SOM), and competitive battlecards.
Included Skills
No skills in this group
Key Features
User Personas
Refined personas from research data with demographics, JTBD, and pain points.
Segmentation
Identify 3-5 customer segments by behavior, JTBD, and product fit; segment users from existing feedback.
Journey Mapping
End-to-end customer journeys with stages, touchpoints, emotions, and pain points.
Market Sizing
TAM, SAM, SOM estimates using top-down and bottom-up approaches.
Competitive Analysis
Competitor strengths, weaknesses, differentiation, and sentiment analysis of user feedback.
About This Blueprint
- Industry
- Technology
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ClaudeG2 Buyer Intent (G2 MCP Server)ZoomInfo (MCP)+3 moreIshani D.
Account Manager at G2