AI can build the shortlist. It can’t build consensus.
Software discovery is getting easier. The hard part has moved downstream—to economics, trust, integration, and the humans who still have to agree.
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How AI changes software research, evaluation, and buying decisions.
General Manager of AI
Software discovery is getting easier. The hard part has moved downstream—to economics, trust, integration, and the humans who still have to agree.
Read articleAI systems form an opinion from evidence distributed across the market—not only from the story a company tells about itself.
Read articleIntroducing conversational reviews, AI-assisted review collection, software discovery, and AI-led custom market research.
Read articleAlex joins Rachel Bentley to present G2 innovations in conversational reviews, AI software discovery, and custom market research.
View talkAlex and Alexis Zheng discuss how answer engine optimization, buyer intent, and customer evidence connect AI discovery to pipeline.
View talkAlex’s AEO Conf 2026 presentation on how answer engines shape software buying decisions.
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