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Apollo.io

4.7(9,331 reviews)

Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 210M contacts and 35M companies with robust and accurate data. Teams leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, up-level your entire go-to-market processes with Apollo's Intelligence Engine with recommendations and analytics that help you close. Founded in 2015, Apollo.io is a leading data intelligence and sales engagement platform trusted by over 10,000 customers, from rapidly growing startups to global enterprises.

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G2 Rating

4.7/ 5.0
9,331 reviews

Blueprints

2

featuring this tool

Pricing

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AI Analysis by G2· May 2026

Apollo.io is a platform used primarily for finding, connecting with, and converting high-quality leads while automating most of the outbound sales process.

Pros

  • Users like the extensive database of verified contacts, the outreach and automation features, and the seamless integration with Salesforce, which allows for easy and efficient lead generation and contact refinement.

Cons

  • Users mentioned issues with the user interface being overwhelming and not user-friendly, the occasional lagging of the plugin, and the unavailability of some email data for certain regions.