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Content Blueprint

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Plan and Execute Content Strategies

0May 2026

Three skills for building content strategy, writing social posts, and repurposing long-form content.

What problem does this solve?

Plans content workflows from pillar to post. Content Strategy maps topic clusters, editorial calendars, and keyword assignments by buyer stage, so content lands in front of the right person at the right decision stage. Social Post Writer and Content Repurposer amplify reach by generating multiple social formats from one strategic asset.

How does it work?

  1. Run Content Strategy to define pillars, topic clusters, editorial calendar, and buyer-stage keyword mapping. 2. Run Social Post Writer on a topic to generate posts in 9 templates (Story, Observation, Contrarian, Listicle, etc.) with platform adaptation. 3. Run Content Repurposer to turn long-form content into a week of short-form social posts using Hub & Spoke method. Output: an editorial calendar with content assignments and a multi-week social schedule ready to schedule.

Included Skills

No skills in this group

Key Features

Content Strategy

Plan content pillars, topic clusters, editorial calendar, and keyword research mapped by buyer stage

Social Post Writer

Generate social posts using 9 proven templates with platform-specific adaptation (Reddit, LinkedIn, X, Meta, etc.)

Content Repurposer

Convert long-form content into weekly social sequences using the Hub & Spoke method

Tools in this Blueprint

Clay logo
4.6(232 reviews)
Claude logo
4.6(456 reviews)

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