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Part of Activate Claude With 48 Business & Engineering Skills

Product & Design Blueprint

Validate Product Ideas With Jobs to Be Done

0May 2026

Three skills for discovering what customers actually need, testing assumptions with customers, and positioning in contested markets.

What problem does this solve?

Helps you validate product ideas by understanding the job customers hire your product for instead of guessing. Jobs to Be Done reframes product innovation around customer progress, not features. Mom Test teaches you to run customer discovery without leading the witness. Negotiation gives you the tactical framework to close deals when the other side pushes back.

How does it work?

  1. Use jobs-to-be-done to write customer interview questions that uncover the real job. 2. Run conversations using mom-test principles (talk about their life, not your idea). 3. When negotiating, apply tactical empathy and calibrated questions. Output: You understand what job customers hire your product for, validated with real customer evidence, and you close deals without leaving money on the table.

Included Skills

No skills in this group

Key Features

jobs-to-be-done

Discover the functional, emotional, and social jobs customers hire your product for instead of asking what features they want.

mom-test

Run customer interviews that yield honest feedback instead of polite encouragement; ask about specifics in the past, not future intentions.

negotiation

Navigate high-stakes conversations using tactical empathy, mirroring, labeling, and calibrated questions from FBI negotiation.

Tools in this Blueprint

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4.6(232 reviews)

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